piling | stapelen

Piling Placing elements vertically one on top of the other. Creating a mass in…


Rule of odds | oneven aantallen

Rules of odds An uneven number of elements is more challenging for the eye. Odd…


rule of thirds | regel van derde

Rule of thirds Putting the focus of the image at the confluence of the…


overall | totaal

Over all composition All elements are of equal value. There is no order in the…


central | centraal

Central composition A mixture of horizontals, verticals and sometimes diagonals…


pyramidal | pyramidaal

Pyramidal composition Elements are arranged according to an invisible (or…


diagonal | diagonaal

Diagonal composition A clear division of an (imaginary) diagonal axis crossing…


vertical | verticaal

Vertical composition All lines are placed with their longest side in a vertical…


horizontal | horizontaal

Horizontal composition The main lines or elements are orientated parallel to…


assymmetrical | asymmetrisch

Asymmetrical composition Between left and right there’s no mirror imagery.…


symmetrical | symmetrisch

Symmetrical The image is equally mirroring between left and right. Shape,…


Common fate / gelijke richting

Law of common fate The eye is drawn to objects moving to the same direction.…


closure / ingevulde hiaat

Law of closure The form is not actually present but is mentally completed. Our…


common region / ingeslotenheid

Law of common Region Elements are perceived as part of a group when located…


continuity / continuïteit

Law of Continuity Continuation occurs when the eye is urged to move via one…


similarity / overeenkomst

Law of similarity Elements that look alike and placed in relation to each other…


proximity / nabijheid

Proximity Elements that are close together are seen as a group even if their…


simplicity / eenvoud

Simplicity Elements are clear and ordered, only those necessary are present.…